Dubai SEO Agency
Keywords are the words/sentences that people search on the internet to get the product/service they desire. Analysing your keyword is important as it gives you:
- Better google ranking
- Targeted audience
- Good amount of monthly searches
- Organic traffic on your website
- Positive ROI
Keyword analysis is crucial for SEO, we know that but how is it done, correctly? If you are asking yourself this question as a business owner, then this is the right time for you to approach a Dubai SEO agency to help you with the same. Not only will the professionals give you the best results but they will also make the process simple and streamlined.
If you are looking to do the labour on your own, here’s how to do the keyword analysis for your SEO on your own:
- Source your keywords
To analyse keywords, you would first need to source them, right? There are many ways to source your keywords online. You can use google adwords or opt for one of the many third-party service providers present in the market. Google adwords is essentially free and the most widely used tool on the internet today.
- Check the keyword difficulty
Now that you have a list of keywords that are associated with your industry/business, the next thing you need to check is how difficult they are to rank on. A few keywords are highly difficult and require you to approach a Dubai SEO agency to see results. What determines this difficulty, you may ask. Well, think of it as racing against 6 other people and 16 other people. Which scenario do you think will be easy for you to win? Obviously the one where there is less competition! The same logic applies here. If there are a lot of people trying to rank on the chosen keyword, it will be difficult for you to rank on the same keywords.
- Compare the search volumes
Different keywords are searched different times, for example, the keyword ‘SEO services’ would be searched more when compared to a keyword like ‘best awesome result-oriented seo services’. For obvious reasons. As an SEO personnel, you want to work on keywords that people actually search for in order to get the best ROI for your efforts. So in this case, work on ‘SEO services’ and not not on ‘best awesome result-oriented seo services’.
- Check the keyword trend
Keywords trend over time. A keyword that is widely being used today may not be the top performer next week from now. Moreover, whether you are doing it on your own or partnering with a Dubai SEO agency, SEO efforts take time to show results, at least a month or two. Hence, you do not want to work on a keyword and rank on it only to find its search volume decreased below a profitable threshold. Keyword trends could either be on the increase or on the decrease. Hence, check the keyword trend before and during working on your SEO.
SEO is one of the best organic methods to generate business. Hence, you need to ensure that your SEO efforts are accurate and able to generate results that you envision. While SEO can be done on your own, it is typically better to hire a Dubai SEO agency.